#Future bigger picture download how to

This gives potential (and current) team members, partners, investors, and anyone else a clear vision they can see and feel and become excited about.Īnd once you have your vision written out for each part of your business, you’ll have a living document that can help you: “When you drive through any neighborhood in Lafayette County, the streets are lined with homes that have ‘LCR & Associates’ signs out front.”

“We strive to be the most well-known real estate company in Lafayette County.”īut your Vivid Vision would read as if it already happened: Vivid Vision Real Estate Business Exampleįor example, let’s say you wanted to create a Vivid Vision for your real estate business.Ī regular vision statement might simply say:

#Future bigger picture download how to

Stay focused and motivated even in the most challenging circumstances.Īt Conscious Copy & Co., we’ve helped 400+ businesses create their Vivid Vision, and in this article we’ll share with you how to write yours, with examples, so you can see exactly how it’s done ( and how to get support if you’d like some help with it )!Ī Vivid Vision is a document that paints a picture of what your company looks and feels like three years into the future, as if it’s already happened, so you can reverse engineer your goals from that big picture - because a business that knows where it’s going is much more likely to get there. In it, he discusses how mission statements don’t do much to motivate employees, inspire customers, or attract investors/partners, and lays out how a clear and compelling Vivid Vision can:Īttract people to your business who are as excited about the mission as you are. It transformed their lives so much that Cameron went on to write a book about it called, Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future. Ĭameron joined him as COO, and just a few years later, 1-800-GOT-JUNK turned into a $100M multinational company that appeared on Oprah, was featured in The Harvard Business Review, and was listed as the second best workplace culture in Canada. They thought, “If Olympic athletes do this, why don’t we?”īrian sat down and created what we now call a Vivid Vision ® (which he called a Painted Picture): a document that paints a vivid picture of what your company looks like and feels like 3 years into the future, as if it’s already happened. Until they learned about a technique that Olympic athletes use where they visualize themselves winning the gold medal ahead of time. It was 1998, and Brian’s revenue had stalled at $1M for eight years. That’s exactly where CEO of 1-800-GOT-JUNK?, Brian Scuadamore, and President of Barter Business Exchange, Cameron Herold, found themselves years ago.

Lastly, Fund Managers Philipp Wörz and Shaun le Roux unpack how the abundance of opportunities we see are incorporated into our portfolios.There’s a saying that goes, “There are entrepreneurs that have been in business 10 years… and others that have repeated the same year 10 times.” Fund Manager Philipp Wörz and CIO Greg Hopkins highlight the concentration we have seen in fund positioning, and offer compelling arguments why differentiated managers bring benefits as part of a diversified portfolio. Nonetheless, there are some appealing prospects for differentiated thinkers. In the first article, Fund Manager Shaun le Roux argues the unwinding of distortions will have a dramatic impact on fund returns in the year ahead. Despite the challenging investment environment ahead, we believe we are in the process of seeing some great investment prospects unfolding for patient long-term investors. In this edition, we passionately position our case in favour of differentiated investment management and share insights into how these views are reflected in the portfolios. PSG Asset Management Angles & Perspectives Newsletters Welcome to the latest edition of the Angles & Perspectives